About the future of gaming in India

Image result for About the future of gaming in IndiaThe Indian mobile revolution has drawn plenty of attention in the last couple of years and every time I have a discussion around it, I am fascinated by new insights on how smartphones are impacting various customer segments and industries. One such industry that is witnessing a silent yet a massive evolution is the gaming industry.

The Indian Landscape

In the past, the electronic and mobile gaming culture has been out of reach for majority of Indian consumers, primarily because of three reasons — high cost of console devices, limited availability of high performance, affordable smartphones, and lack of micropayment infrastructure. However, all of these challenges are now quickly changing into impetus for the gaming industry with surge in adoption of $30-$500 powerful smartphones, a drastically improving payment ecosystem, and constant need for new and engaging forms of digital entertainment.